cannabisnews.com: Metro Ad Campaign Features Marijuana, Sex & Taxes










  Metro Ad Campaign Features Marijuana, Sex & Taxes

Posted by CN Staff on September 09, 2003 at 12:11:52 PT
Press Release 
Source: U.S. Newswire 

Washington -- Marijuana, sex, taxes and kids are the themes of an advertising campaign launched this week in Washington, D.C. by Change the Climate, a non-profit organization that uses outdoor advertising to educate people about marijuana issues.Change the Climate has purchased 600 bus shelter posters, bus ads and Metro billboards in the Capitol during the months of September and October. This campaign is one of two that Change the Climate has launched this September as part of its "Legalize Marijuana" advertising effort. The other campaign is in Boston, Mass.
One advertisement displayed on 40 bus shelters and 50 Metro buses highlights the connection between marijuana and sex -- historical research shows that marijuana can enhance sexual pleasure for some people and assist with impotence. The ad directs people to the organization's website where there is more information on sex and marijuana. "We couldn't resist the marijuana and sex connection given the special interest President Bush and Attorney General Ashcroft have in the private bedroom activity of adults. Plus, every advertiser knows that sex sells," says Change the Climate founder and Executive Director Joseph White.A second ad on the inside of 500 buses features pictures of citizens with the headline "Save Our Taxes. Legalize and Tax Marijuana." White continues, "Every year American taxpayers are bilked for over $7 billion to cover marijuana arrests, prosecutions and discredited anti-marijuana advertising. Our campaigns give voice to this colossal waste of money."The third ad that begins in October on 10 subway station platforms shows a teenager with the caption "Protect Our Kids. Legalize and Tax Marijuana." "The government's war on marijuana uses kids as the excuse for harsh marijuana laws, but these laws actually put our children in harm's way, including denying student loans to the most needy students," White continues.White continues, "Change the Climate seeks to stimulate debate about how legalizing marijuana can make it less available to kids and save billions in taxes that can be used for police and fire protection and improvements in education. The economic downturn has taken a huge toll in our local communities, so we need new ways of generating funds to pay for the services we value most."Change the Climate is a national organization of parents and business people who believe that restrictive and counter-productive marijuana laws endanger our children and squander our tax dollars. Change the Climate has conducted advertising campaigns in Washington D.C., California and Nevada.Contact: Joseph White, 413-774-4080 or 413-773-0555 (cell) Bob Schaeffer, 239-395-6773, both for Change the ClimateComplete Title: New Metro Ad Campaign Features Marijuana, Sex and TaxesMore information on other advertising campaigns, including downloadable ads, is available at: http://www.changetheclimate.orgSource: U.S. NewswirePublished: September 9, 2003Copyright 2003 U.S. Newswire Website: http://www.usnewswire.com/ Contact: http://www.usnewswire.com/contactusn.htmlRelated Articles & Web Site:Change The Climate http://www.changetheclimate.orgBillboard Campaign Urges Support for Pot Guruhttp://cannabisnews.com/news/thread15666.shtmlChange The Climate Begins Advertising in Calif.http://cannabisnews.com/news/thread15650.shtml

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Comment #11 posted by ekim on September 10, 2003 at 19:51:49 PT
did anyone see O'riley tonight ck it out at 11pm
almost to the end a girl- sorry iam going to not get this right but I think it was like lorey Dutz what ever at least I mean no harm. ok she is telling bill that she drives a diesel that runs on old grease from fast food stands. bill just looked mystified, then the girl said yes any diesel will do and it runs the same and smells good as well. she went on to say that Rudolf Diesel man who made diesel engines ment for the fuel to be peanut oil. which bill said i never knew that. --earth to bill you are showing signs of becoming a real human-- he also said i am all for this fuel and ethanol too as we can make it here. and the more we sell that less it will cost. ---------
Now what i want to know is how could this fox news junky not have heard about Woodys movie about same. Where is the Hemp industry Ass. i have been asking for the six board signs of hemp goods being produced. Ck out vol 6-No.4 on biodiesel for Breckenridge Colorado. www.adfc.doe.gov/documents/altfuelnews
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Comment #10 posted by SoberStoner on September 10, 2003 at 18:13:17 PT
Excellent approach
I may just have to go downtown soon and see these ads..I'm glad to see someone getting serious about putting the word out in the public eye instead of pigeonholing us into high times magazine or other less mainstream avenues.The only problem with current advertising is, just like most of us here, it preaches to the choir. Suggesting a logical, legitimate, and downright sensible policy on a bus WILL get a reaction. What would you rather see, a green healthy plant waving in the breeze, or a fully armored SWAT team breaking down your down with an automatic assault rifle pointed at you and you family?As for what will happen to all the anti's..i'm more worried about the people that will be released from prison after we get anyone convicted of cannabis charges pardoned. They will be released into an economic climate that is not looking good for job growth. And with NAFTA shipping all the good paying industrial jobs overseas to people who work for pennies a day, maybe they'll decide to take part in an agricultural revival that revolves around cannabis at first, but will expand out as people realize how much of a resource cannabis is. I know of some great farmland in the midwest that would be great for an outdoor cannabis farm. Maybe then we will be able to achieve almost complete independence from our petrol based society. Petrol will have it's place, but it will be secondary, an almost forgotten piece of history, while cannabis replaces it as our nations (and the worlds) primary resource.Sounds nice doesnt it?We can dream, and hopefully soon, we can make it a reality. Change the climate? Change the world folks. I'll be praying for your success...Thank you if you're reading, and I have a feeling you just might be.Peace and love
SS
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Comment #9 posted by FoM on September 10, 2003 at 15:36:21 PT
Updated Associated Press Article
Wanted Poster of Suspected Rapist Restored To BillboardThe Associated PressSeptember 10, 2003WESTBORO, Mass. (AP) - An outdoor advertisement company on Wednesday restored a sign seeking information about a suspected rapist to a Route 9 billboard, taking down a paid advertisement from a marijuana legalization group whose ad took its place. Clear Channel Outdoor had donated the billboard space in Westboro about two weeks ago to help police catch a man suspected of four home invasions and two rapes. Earlier this week, the company replaced it with an ad from the Greenfield group Change the Climate, which purchased the space for two months. The Change the Climate sign, which asserts that taxing marijuana in Massachusetts could bring in $138 million to pay for local services, sparked disapproval from police, including the police chief from the town where the two women were raped. On Wednesday, the company restored the police sign with its composite sketch of the rapist to its original location, while the drug legalization advertisement undergoes revisions, said Clear Channel Outdoor spokeswoman Lois Catanzaro. "We took the billboard down this morning, and we put the sketch back of the Westboro rapist," Catanzaro said. She said Change the Climate's ad did not pass muster with the company, which approves the final version of messages put up on the company's billboards. "They're going back to the drawing board. I guess it kind of slipped through the cracks," she said. Joseph White, founder and executive director of Change the Climate, said Clear Channel told him the sign needed changes because a state police trooper in the ad had not given permission for his photo's use. "I am working with Clear Channel to come up with another image of a police officer... or we will find an image of another public servant," he said. A message left at the state police public relations office was not immediately returned. Meanwhile, police are still investigating the suburban attacks. Investigators believe that one man is responsible for four attacks between Aug. 6 and Aug. 16, raping two women in their homes in Westboro and attacking two others at their homes in Hopkinton and Framingham. No similar attacks have been reported since then. Westboro Police Chief Alan R. Gordon said the billboard swap was temporary, and that the wanted poster was expected to come down again on Friday and moved to new donated billboard space about a half mile away on Route 9. "I'm satisfied with the spot they're giving us. I wasn't overly thrilled with the subject matter that was up in place of our wanted poster," he said. "We're very grateful to Clear Channel for everything they've done." Copyright: 2003 Associated Press
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Comment #8 posted by FoM on September 10, 2003 at 12:19:13 PT
Related AP Article
Westboro Attacker Billboard Replaced By Pro-Pot AdAttacker's Image Moved To Another BillboardSeptember 10, 2003WESTBOROUGH, Mass. -- An outdoor advertisement company has moved a billboard of a suspected serial rapist from donated billboard space, and replaced it with a paid pro-marijuana ad that has proven less than popular with the police chief. Two weeks ago, Clear Channel Outdoor agreed to put up on an empty Route 9 billboard the composite sketch of the man believed responsible for four home invasions. Now, the company has pulled it down and instead put up a paid advertisement from a group advocating pot legalization. It says the police sketch will be relocated to another empty billboard. "I'm not real pleased," Westboro Police Chief Alan R. Gordon told the Telegram & Gazette of Worcester about the replacement sign. Gordon said the billboard may have discouraged the rapist who struck twice in August, and expressed gratitude for the company's original donation of the board. "They were generous enough to offer it to us," he said. Clear Channel Outdoor, which owns the billboard and donated its use to police in late August, said the sketch of the serial rapist will be moved to another billboard on Route 9 that faces east near the Northboro line. "We had given it as a complete gratis until the board was sold, and then relocated it," said Lois Catanzaro, director of public affairs for the local Clear Channel Outdoor office in Stoneham. The new sign, part of a campaign by Greenfield-based Change the Climate Inc., advocates legalizing marijuana, and suggests that taxing pot could bring in local funds to save services. Police believe that one man is responsible for four attacks between Aug. 6 and Aug. 16, raping two women in their homes in Westboro and attacking two others at their homes in Hopkinton and Framingham. No similar attacks have been reported since then. Police are still investigating the crimes. Copyright: 2003 by The Associated Press
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Comment #7 posted by FoM on September 10, 2003 at 10:22:30 PT
News Brief -- Associated Press
Most Lucrative Crop In San Diego Is Illegal$400 Million Estimated Value Of Destroyed Marijuana PlantsSeptember 10, 2003SAN DIEGO -- What was the most lucrative single crop last year in San Diego County? Here's a hint: It's illegal. Last year, more than 400,000 marijuana plants were seized in San Diego County. Authorities estimate each plant has a street sale value of $1,000, bringing the total value of destroyed pot plants in 2002 to more than $400 million. San Diego County's generally good weather and rural open space lends itself to year-round growing of high-quality marijuana crops. "They need access, concealability and water," said sheriff's Deputy Steve Reed, a marijuana spotter. "It's very lucrative. It's kind of the forgotten crop. People think, 'It's only marijuana."' Indoor flowering plants, the legal crop with the highest value in the county, brought in more than $305 million last year, according a report by the San Diego County Department of Agriculture, Weights and Measure. Marijuana growers often steal water, pay illegal immigrants to tend crops and don't worry about fruit flies and other problems that nag most farmers -- making the plant even more lucrative for those willing to take the risks.Copyright 2003 by The Associated Press
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Comment #6 posted by RevHappy on September 10, 2003 at 01:27:24 PT:

Someone is LISTENING
Hmm, why is it when I suggested it people attacked me, and now combining sex and weed is a GREAT IDEA?Whoever you are at Change the Climate, thank you for paying attention. The Nazi's can't fend off a FULL FRONTAL ATTACK. They hide in the shadows with masks and automatic weapons with scopes. They fear weed and sex and good music and peace and clean water and on and on...Shine the light or reason on them, watch them scurry.Anyhow, to chime in on the debate, pot is the tip of the iceberg. Use pot legalization to change all drug policy. One step at a time...Nice.Good going Change The Climate! Please Consider Michigan for your "Free Weed and Oral Sex" campaign, cuz last year 4 people got convicted of THAT....or tone it down to "Legalize F#$ckin Cussing and weed" and use humor as well as shock.Ill be running for office, let me know...Rev Happy
Free Weed
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Comment #5 posted by FoM on September 09, 2003 at 21:14:54 PT

The GCW 
I wondered why you think it will be harder to end drug prohibition when cannabis is re-legalized. It's hard for me to think of full drug legalization because some of the illegal drugs can cause a person a lot of grief and even their life. Cannabis doesn't do that. 
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Comment #4 posted by The GCW on September 09, 2003 at 21:05:07 PT

I've read...
That Americans have always had some form of prohibition.Can't live with out it. To end this one, may not happen with out replacing it with another...So what can We prohibit? Like a post said a few days ago, the DEA was formaly called the Dept. of Prohibition.Cigs? Some forms of sex? Can they replace it?To end cannabis prohibition, does not really mean ending drug prohibition.  Ending cannabis / plant prohibition, still leaves a drug prohibition. Ending drug prohibition will be harder once cannabis is RE-legalized. 
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Comment #3 posted by FoM on September 09, 2003 at 20:36:33 PT

Petard 
What a great post. The impact will be very big. I would like to read what others think about your question. If someone makes a living because Cannabis is illegal what will they do for money? 
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Comment #2 posted by Petard on September 09, 2003 at 20:30:49 PT

Question to ponder
What will the Black Marketeers do if the drug market is legalized? With the American economy in the dumps, and the flow of prohibition WOsomeD $ cutoff to 3rd world nations by legalisation, what would those who make their living off prohibition do for an income? Not just the proibitionists but the ones engaged in the (not so free, inflated price) market when the cost of good greenery plummets, and possibly synthetics too.With the progress being made toward the end of the WOsomeD shouldn't some thoughts on this be presented? When alcohol prohibition ended, the participants had other vices to fall back on; gambling, prostitution, and the newly created drug prohibition. Now the 2 former are already legal in many places and we're making progress on the latter. What does that leave as a fallback especially in times of mass unemployment?We should be careful I think. The last thing any of us want is to see is our dreams of freedom from prohibition painted in the light of a newly desperate class committing crimes to sustain their lifestyle that's been funded by prohibition's inflated black market (plus have our taxes raised as the CIA's extra income source dries up). Might need to keep the Feds on the ropes, but still on their last wobbly legs, until the economy improves a bit before delivering the knockout blow. We'll need something to keep the Chicken Littles from claiming the sky is falling just like they always said it would. Thoughts anyone?
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Comment #1 posted by BigDawg on September 09, 2003 at 12:51:09 PT

Finally...
a save the children campaign.We need more of this.Our children need more of this.
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